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Events
  Facts & Illusions, 15-17 October 2009

A pioneering exhibition of video arts by 14 Iranian artists, including established names such as Farideh Lashai and Avish Khebrezadeh, alongside emerging video artists, provided a great opportunity to view the diversity of contemporary Iranian video art.
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Henry Moore Gallery
Royal College of Art, London
Thursday 15th – Saturday 17th October 2009
Admission Free
Opening times 10am – 8pm


Magic of Persia presented a pioneering and unique exhibition of video work by 14 Iranian artists, in the RCA’s Henry Moore Gallery. Curated by Dr Sami Azar, former director of the Tehran Museum of Contemporary Art, the show was the first time that contemporary Iranian video artists have been shown on such a scale in London. Established names such as Farideh Lashai and Avish Khebrehzadeh, were displayed alongside younger video artists, providing a great opportunity to view the diversity of current Iranian video art.

The 14 Video Artists were:
Mania Akbari
Parastou Forouhar
Shahab Fotouhi
Rodin Hamidi
Behnam Kamrani
Simin Keramati
Avish Khebrehzadeh
Khosro Khosravi
Farideh Lashai
Mandana Moghadam
Malekeh Nayiny
Neda Razavipour
Hamed Sahihi
Rozita Sharafjahan


The exhibition was launched with a champagne breakfast, as part of the Frieze VIP programme, at the RCA 10am - 12pm on Thursday 15th October 2009. The exhibition came to an end on Saturday 17th October 2009 from 6pm – 9pm with a private cocktail reception at the RCA.

Notes to Editors:

Dr. Alireza Sami Azar
Art historian and architect Alireza Sami Azar was director of the Tehran Museum of Contemporary Arts from 1999 to 2005, and teaches at the Mahe-Mehr Institute for Culture and Art. British-educated, he holds a PhD in architecture and was Professor of the faculty of Fine Arts at Tehran University. During his time at the Tehran Museum of Contemporary Art, Sami Azar curated numerous exhibitions and was responsible for the promotion of many Iranian artists onto the international art scene.

The artists’ works were on sale with 50% of the proceeds being donated to Magic of Persia’s art and education initiatives.
 
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